IWC Watches

Welcome to IWC Schaffhausen's YouTube channel where we show you our world. A behind the scenes look to see what makes us – and our watches – tick. Sometimes literally.

We’ll introduce you to our family…our watch families. Pilot. Portugieser. Ingenieur. Portofino. Each one unique. Each one part of IWC. We don’t have a favourite. Or do we? Sometimes they #reinvent themselves or debut a new look. Who’s next? You’ll have to wait and see.

For the #watch geeks - we’ve got you covered with stories about our complications, #calibres and components. Discover how we engineer our watch materials and hear from those who pour their heart and soul into crafting our watches.

If you’re here for all things style and show, we’ll feature brand experiences and boutique openings from around the world, and some star appeal too.

Whether you’re an IWC aficionado or amateur, or simply curious, this channel is for you. You’ll want to subscribe. Trust us.